For foundations: hybrid funding
When a foundation funds a project together with the public, the same grant achieves more. The project also gets funding from the people it matters to. Mesenaatti has tested hybrid funding with cities, and the model is now available to foundations too.
City pro pages: Mun Tampere, Jyväskylä, Turku
When an institution is involved, people trust the campaign more. A foundation's support signals that the project has been assessed and the goal is realistic. This makes it easier for the public to join, brings in more supporters and raises the average contribution.
In the Mun Tampere hybrid funding pilot, the city and the public funded 13 projects together. With the city's €24,180, the projects received €56,070 in total, as the public contributed €31,890. The city's money more than doubled.
See the Mun Tampere campaigns →
Example: Tampere Hacklab. The minimum goal was €4,000, and the city committed to paying 40% of it, or €1,600. 51 patrons raised €3,540, and the project received €5,140 in total.
All in all, projects from Tampere have received over €216,000 on Mesenaatti through 39 successful campaigns. The best known is the Finnish Museum of Games, which 1,120 patrons funded with €85,860 even before the cooperation with the city.
The model complements traditional grant-making.
The campaign's minimum goal is split between the foundation and the public, for example so that the public raises 60% and the foundation pays 40%. The foundation's share is paid only once the public's share is complete. This model was used in the Mun Tampere pilot.
Example: Tampere Hacklab
The minimum goal is split in half: for every euro from the public, the foundation gives a euro. The foundation's share is at most half of the minimum goal.
Applicants start their campaigns, and the foundation freely chooses which projects to support and with what amounts. Suits you if you want to see the public's interest before deciding.
The foundation funds the start of a project, and the rest is raised from private supporters and other funders. Suits projects that need to look credible from day one.
Mesenaatti is a Finnish crowdfunding platform that has been operating since 2012. Nearly 7 million euros have been raised through it for more than 1,000 campaigns.
Let's talk about your work and tailor an operating model that suits you.
Marko Tanninen
[email protected]
040 720 0880